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Writer's pictureShidonna Raven

Business Tips Series: Use countdown timers 15

January 4, 2024

Source: Convert Cart

Image/Photo Source: Unsplash


15. Use countdown timers

The urgency that countdown timers create pushes impulse purchases and gets on-the-fence shoppers across the checkout line.


  • Place the timer on the homepage–above the fold, on the product pages in the buy section and on the cart and checkout pages

  • Remember to add the seconds field along with the hours and minutes

  • Consider adding subtle animations–like blinking colon or slight pulse effect

  • Write a clear message–like ‘The sale ends in’ above the timer

  • Take into account different time zones


PRO TIP

Add these timers to your emails as well.

Shidonna Raven Marketing & Design, Soaring by Design
Shidonna Raven Marketing & Design, Soaring by Design

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