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Writer's pictureShidonna Raven

Business Tips Series: Black Friday Promotions 3

January 4, 2024

Source: Convert Cart

Image/Photo Source: Unsplash


3. Create a gift guide 

Black Friday is the ideal time for customers to give and receive gifts. 


It’s a great way to highlight specific products to customers. You can also divide your products into gifting categories such as Gifts for Him and Gifts for Her


You can either promote it by creating a gift guide collection or writing a blog post on gifting ideas. - per our other Brand.


This is how Converse creates an irresistible gift guide for its customers as part of its Black Friday campaign ideas. 


PRO TIP

You can highlight your gift guide on your homepage or create a separate landing page to get more traffic.

Shidonna Raven Marketing & Design, Soaring by Design
Shidonna Raven Marketing & Design, Soaring by Design

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