Online Shopping Statistics You Need to Know

Updated: Dec 25, 2021

By Coral Ouellette January 6, 2021

Source: Opt In Monster

Photo Source: Unsplash, Jacek Daylag

Do you know about all the latest online shopping statistics? While brick and mortar stores are still making more sales than online stores, online stores are steadily on the rise. This is mainly because of the increased speed and convenience.

Understanding the data behind online shopping will help you build a strategic plan for your eCommerce business. Let’s get started, shall we? Online Shopping Statistics for 2021

Online Shopping Statistics Let’s begin with some general online shopping statistics to give you an idea of how big the industry actually is.

Online shopping is growing so fast that the global online shopping market size nearly hit 4 trillion in 2020. And in the US alone, we’re expecting to have 300 million online shoppers in 2023. That’s 91% of the country’s current population!

So far, 69% of Americans have shopped online, and 25% of Americans shop online at least once per month. The majority (59%) of these shoppers bought clothing items, and 47% bought their first item on Amazon.

But Americans aren’t the only ones who shop online. People all over the world understand the benefits. According to Invesp, the countries with the leading average eCommerce revenue per shoppers are: USA ($1,804), UK ($1,629), Sweden ($1,446), France ($1,228), Germany ($1,064), Japan ($968), Spain ($849), China ($626), Russia ($396), and Brazil ($350).

More people are online than ever since the

pandemic. Does your company have a web presence? Why? Why not? Tell us about it. Share your comments with the community and share this post with 3 of your colleagues.


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