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Christmas Spending Statistics: Deck the Halls with Boughs of Money

By G Dautovic

December 23, 2021

Source: Fortunly

Photo Source: Unsplash, Mel Poole

Christmas is one of the biggest and most significant holidays in the U.S.A. This is the time of the year when people get together, enjoy some good old family time and, of course, spend copious amounts of money.

Last year, holiday retail sales surpassed the trillion-dollar mark (yes, 12 zeros), with U.S. households spending an average of $1,536 during the season. To gain a better understanding of how much Americans spend and why, we’ve compiled a list of more than 20 important Christmas spending statistics.

First off, we’ll examine what Americans are buying and how much they’re paying for it. We’ll look at some interesting differences between men’s and women’s habits, and how their Christmas wish lists differ. Then we’ll focus on what payment methods people use and whether they prefer to buy gifts online or in person.

We’ll highlight some (worryingly) high Christmas spending figures, before finishing with some interesting facts about holiday shoppers’ habits. Christmas Shopping Statistics - Editor's Choice

  • 32.8 million real Christmas trees were sold during the last holiday season.

  • More than 60% of US consumers prefer to buy their holiday gifts online.

  • The usage of smartphones for Christmas gift purchases increased by 11% in the last two years.

  • Americans spend an average of $123 on their spouses for Christmas.

  • 22% of Americans believe their Christmas spending will leave them in debt.

  • More than 60% of Americans buy their gifts a week before Christmas.

  • 66% of holiday shoppers will pay more for sustainable products, with younger generations leading the way.

  • High-income households are more likely to shop online for Christmas gifts.

Are you ready for customers for the Holidays? What is your Marketing Plan? What is your budget....we can help:

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