Business Tips Series: Partner with influencers 31
- Shidonna Raven
- Mar 24
- 1 min read
By Convert Cart
January 4, 2024
Source: Convert Cart
Image/Photo Source: Unsplash
31. Partner with influencers
Influencers are aspirational for their followers. And when they recommend something–their followers listen.
Based on your budget, you can either do a paid collaboration or a barter partnership.
The simplest way to do this–search for your category–fashion, electronics, beauty, apparel etc.– and shortlist influencers that have a follower count that corresponds to your budget.
Cold reach out to them proposing your offer and take it forward from there.
Note: The metric that you should check to finalize the influencer is their engagement.
(Average views on their last 5 posts or videos/ 5) *100 = The number of eyeballs you might reach with your influencer campaign.
Calculate your ROI and invest accordingly.
PRO TIP
Strike a deal for at least 4-5 pieces of content – a mix of posts, reels, and stories.
Do you have an online presence for your business or a personal brand? What is your Online Marketing Plan? What is your budget....we are here to help:
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