Business Tips Series: 9 Key Steps to Build a Powerful Black Friday Campaign - 1
- Shidonna Raven
- Mar 24
- 1 min read
By Convert Cart
January 4, 2024
Source: Convert Cart
Image/Photo Source: Unsplash
9 Key Steps to Build a Powerful Black Friday Campaign
With more and more shoppers leaning into online shopping, this is your chance to maximize your store conversions with some tested Black Friday marketing ideas:
1. Prep a month early
Some facts to keep in mind:
40% of U.S. holiday shoppers say their holiday shopping experience has made them consider shopping much earlier for other milestones
37% of shoppers who shopped last holiday season wished they had started earlier
50% of shoppers say they will start shopping earlier to avoid an item out of stock
To get into prep mode early:
a. Create product categories with Black Friday themes such as ‘Holiday Faves’ and ‘Gifts for Loved Ones’.
b. Add holiday-specific descriptions to product details or information.
c. Show holiday-specific scenarios in product images.
Do you have an online presence for your business or a personal brand? What is your Online Marketing Plan? What is your budget....we are here to help:
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