Business Tips Series: Promote ‘Friday’ themes over email, leading to Black Friday 40
- Shidonna Raven
- Mar 24
- 1 min read
By Convert Cart
January 4, 2024
Source: Convert Cart
Image/Photo Source: Unsplash
40. Promote ‘Friday’ themes over email, leading to Black Friday
The goal here is to condition shoppers and ensure that your highest-value shoppers checkout before Black Friday even arrives.
Need inspiration? Try these ideas for size:
‘Christmas’ Friday – clear last year's Holiday stock here at crazy prices
Freaky Friday – use this to clear some of your Halloween stock (or on the last Friday before Halloween)
Re'buy’ Friday – offer a ‘rebuy’ on old merch in exchange for $$$ off
{Product feature} Friday – the goal is to take a product feature and use it to showcase your products in use as well as announce a discount – check how Arctic Fox does it:
PRO TIP
Run a livestream event to kick-off your Black Friday promotions. Here's how you can do it:
Create a countdown on your Black Friday landing page
Run some ads to get people to sign-up
Announce the live stream on your notification banner and your emails

Do you have an online presence for your business or a personal brand? What is your Online Marketing Plan? What is your budget....we are here to help:
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