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Business Tips Series: Make it really easy to checkout 39

January 4, 2024

Source: Convert Cart

Image/Photo Source: Unsplash


39. Make it really easy to checkout

Once shoppers are on your site, it's your job to make sure they reach the very end. Here are some tips on how to get Black Friday shoppers to convert:

  • Reaffirm with microcopy – that they have indeed happened upon the right offer:

  • Show the highest discounted products first – as most people read from left to right (also, decoy effect 😉):

  • Automatically apply discounts – and make sure shoppers know about it (instant gratification, yum):

  • Show a progress bar – and make sure there's a reminder about future rewards – note the “Bonus!....credit”:


PRO TIP

Always rep BNPL payment – this is something that helps reduce return rates for high-value purchases – as well as offer unbeatable deals.

Shidonna Raven Marketing & Design, Soaring by Design
Shidonna Raven Marketing & Design, Soaring by Design

Do you have an online presence for your business or a personal brand? What is your Online Marketing Plan? What is your budget....we are here to help:











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