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Business Tips Series: Extend the Black Friday celebrationlist early 22

January 4, 2024

Source: Convert Cart

Image/Photo Source: Unsplash


22. Extend the Black Friday celebration

Send your first email to subscribers as soon as they sign up. Welcome them and let them know that the Black Friday deals will drop in their inboxes soon.


While Black Friday is still the crowd-puller, you don’t need to limit your campaign to just that day. 


You can easily extend your campaign till Cyber Monday or for the entire month.

Chances are that the competition may be extremely high on the main day since many brands will be competing. 


You may get a better scope of deals when the rush drops. See how Mud Pie extends their Black Friday sale to include the weekend too? 


PRO TIP

Ensure to call out sale extensions with some witty Black Friday copywriting – here’s an example: “Discounts so good, we’re extending BFCM for a month!

Shidonna Raven Marketing & Design, Soaring by Design
Shidonna Raven Marketing & Design, Soaring by Design

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