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The decline of Couture, The Rise of handmade – Riving Couture

Updated: Dec 19, 2021

Source: Shidonna Raven Fashion. All Rights Reserved. Copyright. Please contact us for republishing permission and citation formatting.

Photo Source: Unsplash, Ethan Bodnar


There are strict standards that govern couture clothing. Many designer that claim, albeit loosely, to be couture are not indeed couture. During a time when clothes were custom made, couture gained its rise and prominence and places like Paris, as on might expect. A couple of factors contributed to the decline of couture. A world war and the industrial revolution feed the demand and desire for more affordable clothing. And out of these, among other factors, ready to ware was born.


Shoppers went from several fittings made by skillful masters to picking their clothes straight off the racks hot of industrial clothing factories. Those who could not afford dressmakers would likely have made their own dresses at home, had it made more inexpensively and likely kept their clothing a lot longer than the throw away nature of ready to wear.


With ready to ware clothing industry stores are constantly changing their offerings based on seasons and many times more often than just the four seasons. Because clothes became more affordable and lesser quality than couture clothing the ware cycle of the clothing became much shorter.


Handmade clothing, at Shidonna Raven Fashion, is a revival of the timeless tradition of couture clothing that still is in high demand today but rarely truly obtained. Our clothing and accessorizes are all handmade one at a time with the same mastery techniques of traditional coutur-ist.

What is the definition of couture? What are couture techniques? Why do you love couture?



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